Grocery stores are just one link in an ecosystem of food in any community. Many grocers feel a responsibility to look for food insecurity and shortages in their surrounding area and take action to help fill in disparities. The work also extends to addressing the challenge of food waste through prevention, reduction, and donation. Donations to and partnerships with organizations that work hard to feed community members who might otherwise go hungry benefit a grocer not just ethically, but in strengthening the links in the food ecosystem. Nonprofit partnerships appeal to consumers who care about businesses giving back to their communities. Cyclical benefits can emerge from such partnerships: continued support creates relationships between the grocer and the community, encourages collaborative, long-term solutions for food insecurity and food waste, and will draw in business from community members paying attention to nonprofit or charity work.